Activision Blizzard, Inc. (ATVI)

Activision Blizzard, Inc. is an American company that develops video games for consoles, tablets, and personal computers. The company owns popular franchises, such as Call of Duty, Skylanders, and Destiny. Projects of Activision Blizzard, Inc are extremely successful: in 2011, the company made over $400 million on "Call of Duty: Modern Warfare 3" in just one day in the UK and the US alone. Another landmark game from Blizzard Entertainment is World of Warcraft, which set a Guinness World Record as the world’s most popular MMORPG game. Among other hits of Blizzard Entertainment are Diablo, Hearthstone, StarCraft, and Heroes of the Storm. King Digital Entertainment, a branch of Activision Blizzard, creates interactive entertainment for mobile devices (Candy Crush, Farm Heroes, Pet Rescue, and Bubble Witch), while Activision Blizzard Studios creates film and television content based on the game universe created by the company. In December 2007, Activision Blizzard, Inc. announced a merger with Vivendi Games — the most famous holding company at that time. In August 2015, Activision Blizzard, Inc joined S&P 500.